Are we talking about the Afro-Caribbean hairdressing market?
Miss African Fair 2016
In addition to this, you need to know more about it.
Neemaa is a beauty and wellness service booking platform.
Its vocation is to be able to bring together in the same place demanding customers and beauty and well-being providers who are qualified and concerned with customer satisfaction.
The platform has set up a field barometer on developments and trends in the Afro hairstyle market. Its first study aimed to collect the qualitative opinions of respondents on:
- Their hairstyling habits
-the budget allocated
-constraints and needs
-the avenues and levers to explore.
These qualitative data were crossed with quantitative data from XERFI to make a barometer reflecting the reality on the ground. Neemaa's goal is to be able to release a state of the art every 6 months to follow developments and trends.
The first Barometer was presented in Paris on September 12th.
Black Beautés Magazine was present and tells you more ...